New Colorway for BMC Racing Team’s Teammachines at the Tour de France30. June 2016, Mont-Saint-Michel (FRA) — Road Team
BMC Racing Team riders will have a fresh look for this year’s Tour de France on top of white Teammachine SLR01’s from BMC Switzerland’s 2017 collection, which will be revealed at the Tour de France team presentation tonight.
It is the first time in history that the team will ride bikes that aren’t naked carbon with decals, and the first time that BMC’s top-spec Teammachine is actually painted. The Teammachine’s new graphic concept reflects the influence of its Swiss heritage; a first look at the bike’s graphic design leaves the impression it is clean, and almost minimalistic, but on closer inspection, fine details betray the depth of thought and effort invested in the design. Understated and dignified, supported by a detailed and technical look: the Teammachine’s design falls perfectly in line with the legendary Swiss design that BMC Switzerland is proud of.
According to BMC CEO David Zurcher "After almost a decade of racing the Tour de France with our signature team kit and legendary black bikes, we wanted to make a bold statement in 2016. This is our response; the right machine for the race, with a little something special for the riders, whilst also giving a sneak-peek into a colorful new world from BMC Switzerland and its racing teams in 2017."
The white Teammachine SLR01 as seen ridden by BMC Racing Team riders at this year’s Tour de France is commercially available, in keeping with the company’s philosophy that its UCI WorldTour team riders use the same bikes their fans can purchase through BMC Switzerland’s retail network. The Teammachine is BMC’s flagship race bike and is engineered with ACE Technology: a proprietary computer program that simulates and iterates digital prototypes to produce a perfectly optimized result. In the case of the Teammachine, 34,000 digital iterations were made to achieve the perfect balance between lightweight, stiffness, and vertical compliance.